Barcelona’s Ideological Shoplifting Movement
The world’s economy is still fucked. And ever since the West went into an economic meltdown in 2008, anticonsumerist sentiment has been steadily on the rise—presumably because you kinda have to eschew materialism when you’ve got the spending power of a Dickensian chimney sweep. But while proletariats in the US have largely settled for memories of Zuccotti Park and organizing “buy-nothing days,” the Catalan civil disobedience movement Yomango has been getting out there, actively raging against consumerism since 2002. How? Through a campaign of ideological shoplifting.
Spawned in Barcelona by your usual black-bloc types and those hash-smoking crusties you see hanging around Thompkins Square with dogs on ropes, Yomango is Spanish slang for “I steal,” as well as a pun on local clothing company, MANGO. Falling somewhere between social experiment and sixth-form political statement, the movement’s members claim that what they’re doing is raging against the machine.
Yomango practitioners pillage multinational franchises for five-finger discounts and turn their stolen winnings into feasts. These feasts are kind of like countercultural Christmas dinners, with those taking part sharing shoplifting tactics (which, handily, are also now available as instructional YouTube videos), exchanging loot, and discussing ways of turning throwaway junk into DIY thieving accessories. If you’re not using an alarm-detector-resistant handbag, or a jacket with “magic” pockets that disappears swiped goods, you’re not shoplifting like these pros.